Affiliate marketing is an attractive career as well as a very popular method of generating a second income alongside your primary job. It’s true that you can make a considerable amount of money as an affiliate marketer, and it’s a brilliant way to monetise existing websites if you already operate within the digital space.

1. Be Your Own Boss

Who wouldn’t love to be their own boss? You can set your own hours and work as little or as often as you like each day. You can choose which project to work on next, and you get to make all the business decisions in terms of partnerships, structure and development. Of course, this is a huge responsibility as your business starts to grow, but it’s also an extremely rewarding one too. You can take control of your own destiny when you become an affiliate marketer.

2. Low Costs

The start-up costs for setting up your affiliate marketing business are extremely low. All you really need to pay for is a hosting account and a domain in order to set up your first website. WordPress is an ideal platform to build your website on and there are thousands of free plugins you can use to enhance the features on your website for no cost. We do advise you purchase a nice looking WordPress theme for your website too, but there are plenty of free ones you can start with.

The low costs involved do mean that affiliate marketing can be a competitive scene, but choosing the right network, the right program and getting the right support will help you get ahead of the competition.

3. Flexibility

Many people value flexibility within their work as being more important than other factors such as financial gains. Working in the digital space gives you so much flexibility in terms of getting that work-life balance. You can work around the kids, or take an extra day off if you need it. If you’d like to start affiliate marketing around a full-time job, this can easily be done because there are no requirements to be in front of your PC at specific times. Evening and weekend work is perfect if that’s what suits you!

4. No Stock

One of the most attractive things about being an affiliate marketer has to be the fact that you don’t need any physical stock to make money. You don’t need to worry about the logistics of orders when it comes to packaging and delivery. Traditional commission based models that work offline, such as being a representative for a brand, often require you to manage the order process yourself and ensure your customers receive their goods on time. Online affiliate marketing takes this hassle away. When you make a sale the merchant deals with everything – you simply pocket the commission!

5. Work From Anywhere in the World

There are so many ‘digital nomads’ that travel about the world and work digitally. Affiliate marketing can unlock this type of lifestyle for you, if you so desire. Even if you’re not looking to make such a huge lifestyle change, as an affiliate marketer you could easily go on three or four holidays a year and not have to worry about getting back to the office.

6. Learn New Skills

Being an accomplished affiliate marketer requires you to be a great all-round digital marketer. You will learn so many new digital skills such as website building, SEO, content marketing, conversion optimisation, social media management, email marketing and more. ‘Learning by doing’ has proven to be one of the best ways to become a master at something. Digital skills are in such high demand, so there’s nothing stopping you turning a hobby into a career.

Affiliate marketing is not all plain-sailing. It takes a lot of commitment in terms of time and energy in order to be successful. A common misconception is that affiliate marketing runs itself and is an automated way of earning money online. This could not be further from the truth, running an affiliate business requires continuous work on a weekly or even daily basis, depending on how much time you are willing to commit. Like most things, the more time and work you put in, the more you will get out of it.