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Tag: ppc

By George Powell

Google AdWords Basics for Affiliates: Setting up an Account

This article is going to cover the very basic steps we took to prepare our sites for creating and running Adwords campaigns. It will cover creating all the required Google accounts necessary for your first promotion and to ensure you’re set up to take advantage of all Google’s integrated services. I will also show you … Continued

July 20, 2017

By George Powell

PPC and Remarketing with MoreNiche – Getting Started

Thank you to all those who responded to my questionnaire on Paid Advertising and Remarketing. I’ve had a lot of useful feedback and if you ever come across something new, please revisit the form and continue raising questions and sending me your thoughts. If you read my last article you will know one of the … Continued

July 20, 2017

By George Powell

Remarketing – What’s It All About?

Remarketing is an increasingly popular online marketing technique, and one particularly favoured by PPC professionals. Remarketing, which is also known as behavioural retargeting, behavioural remarketing or retargeting, is a form of online targeted advertising that focuses on consumers’ previous internet actions. This typically involves using a tag in the form of a pixel on the … Continued

June 26, 2017

By George Powell

BRINGING PPC AND REMARKETING SUPPORT TO THE MORENICHE NETWORK

PPC and remarketing can help you gain a greater understanding of your consumer audiences. It also generates awareness and increases conversions. What is remarketing all about? This effective marketing strategy can present some challenges, particularly when using it within the healthcare industry. If you’ve tried paid advertising, then you may have experienced some of the … Continued

June 26, 2017
Web Traffic

By Karla Villegas

SEO or PPC Traffic: Which is Better for Affiliate Marketing?

If you’re an affiliate marketer, you’ll probably have faced one of the most common challenges: driving traffic to your website. This can be maximised through SEO or PPC; both strategies can bring results and each has their pros and cons. A good analogy would be to liken SEO to following a diet and exercise plan … Continued

December 19, 2016
An Introduction to PPC Marketing for Affiliate Marketers

By Rachel Romero

An Introduction to PPC Marketing for Affiliate Marketers

Pay-per-click marketing can be a very handy way to increase traffic to your site and increase sales. This type of marketing is to the internet what commercials are to television. Have you noticed the ads on the right hand side of your screen when you search on Google? These ads are paid for by marketers … Continued

February 1, 2016